---
title: "Touchdown Seoul 2025: Global Startups and Market Entry Strategies in Korea"
description: Pearson & Partners Korea joined Invest Seoul’s Touchdown Seoul 2025 workshop to connect with global startups and explore market entry strategies in Korea.
image: https://blog.pearsonp.com/hubfs/IMG_8205.jpg
---

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# Touchdown Seoul 2025: Global Startups and Market Entry Strategies in Korea

![Chiara Riponi](https://blog.pearsonp.com/hs-fs/hubfs/%ED%94%BC%EC%96%B4%EC%8A%A8%20%EB%A1%9C%EA%B3%A0%20(1)-1.jpg?width=45&name=%ED%94%BC%EC%96%B4%EC%8A%A8%20%EB%A1%9C%EA%B3%A0%20(1)-1.jpg) 

[Chiara Riponi](https://blog.pearsonp.com/author/chiara-riponi)

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![View of a room full of people listening to the presentation of the speaker.](https://blog.pearsonp.com/hubfs/IMG_8205.jpg)

On **September 30, 2025**, Pearson & Partners Korea joined Invest Seoul’s *Touchdown Seoul* workshop — the final round of the **「2025 Global Link」 initiative**. This program is designed to help overseas tech startups make a **soft landing in Seoul** and successfully enter the Korean market.

The event took place at the **Seoul Financial Hub, IFC One Tower**, where international entrepreneurs, investors, and ecosystem leaders gathered to share insights, strategies, and opportunities.

### Why Touchdown Seoul Matters

Seoul continues to rise as a **top startup destination in Asia**, offering a supportive ecosystem, attractive incentives, and access to one of the most tech-savvy consumer markets in the world. The *Touchdown Seoul 2025* workshop provided a platform for startups from Thailand, Singapore, and across Southeast Asia to learn what it takes to thrive in Korea.

![IMG_8209](https://blog.pearsonp.com/hs-fs/hubfs/IMG_8209.jpg?width=4032&height=2268&name=IMG_8209.jpg)

### Key Takeaways from the Workshop

The program featured a series of practical sessions that guided entrepreneurs through the essentials of expanding into Korea:

- **Business Setup in Seoul** – *Law firm MISSION* outlined the step-by-step legal process for company registration.
- **Visa Programs for Entrepreneurs** – *Visa in Korea* presented the Oasis programs and the Startup Korea Special Visa, helping founders understand how to secure residency and operational support.
- **Market Entry Checkpoints** – *Korea Investment Accelerator* shared must-know insights for scaling successfully in the Korean business environment.
- **Networking with Global Founders** – A dedicated session brought together young CEOs, investors, and ecosystem players to exchange ideas over refreshments.

### Pearson & Partners Korea’s Experience

Our entire team took part in the workshop, actively engaging with speakers and panelists. The networking session was particularly valuable, giving us the chance to meet **ambitious founders and innovators from across Southeast Asia** who are exploring Seoul as their next growth hub.

The event was both professional and inspiring — complete with meaningful conversations, fresh insights, and an atmosphere of international collaboration.

### Looking Forward

At Pearson & Partners Korea, we believe that **market entry success begins with the right guidance and connections**. Participating in *Touchdown Seoul 2025* reinforced our commitment to helping foreign entrepreneurs navigate the complexities of **company setup, visas, tax compliance, and investment structuring** in Korea.

Events like these prove that Seoul is not just a business destination — it’s a launchpad for global innovation.

### Ready to Explore Korea for Your Business?

Whether you’re a startup founder, investor, or entrepreneur, our team at Pearson & Partners Korea is here to support your **Korea market entry strategy** from start to finish.

👉 **Book a consultation with us today** to start your journey in Korea.

**👉 Expanding to Singapore too?** [Click here to explore your options](https://pearsonp.com/contactus/).

 

 

 

#TouchdownSeoul #GlobalLink2025 #InvestSeoul #PearsonPartnersKorea #MarketEntryKorea #StartupEcosystem #ForeignEntrepreneurs #DoingBusinessInKorea #SeoulStartups #SoftLandingKorea #GlobalStartups #BusinessInKorea #KoreaInvestment #VisaInKorea #SeoulNetworking #ASEANStartups #ExpandToKorea #KStartup #InternationalBusiness #KoreaBusinessStrategy

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